Blaine and Kristina are in Washington today, meeting with SEC Commissioners Aguilar and Walter, advocating for the authentic fiduciary standard to be part of financial regulatory reform. These meetings are the latest in our efforts in support of Aguilar's proposal for enforcement of the existing fiduciary standard for all investment advice and our activities as part of The Committee for the Fiduciary Standard.
With regulatory reform in the works, and the fiduciary issue on the agenda, the Committee was formed to help bring public and media attention to the importance of codifying the fiduciary standard that has already been established under law (ERISA, UPIA, UPMIFA, MPERS, etc.) and regulation. The purpose is not to be anti-broker/dealer or other sales role, but to ensure investment advice comes free of conflicts and in the sole interests of the investor.
With this goal in mind, the Committee laid out the following five fiduciary principles that are likely to be recognized by both financial professionals and the public as inherently necessary codes of conduct for trustworthy advisors:
- Put the client's best interest first
- Act with prudence; that is, with the skill, care, diligence and good judgment of a professional
- Do not mislead clients; provide conspicuous, full and fair disclosure of all important facts
- Avoid conflicts of interest
- Fully disclose and fairly manage, in the client's favor, unavoidable conflicts
Membership to the Committee is open to all who want to add their voice to the call for the authentic fiduciary standard for investment advice. To learn more or to join the Committee, visit the group page on LinkedIn. As a member, you will be able to interact with others who support the highest standard for investment advice and learn more about what you can do to influence this important debate.

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